Conceptual Work With a Gypsy for Healthcare Fraud Shield

Healthcare Fraud Shield commissioned me to design a trade show materials including a photo shoot portraying a mystic theme. We agreed that a gypsy/fortune teller story would be interesting to explore.

Since the photos will be featured in a direct mail campaign, it was important to use vibrant colors and interesting ways of displaying the information. The lighting setup include a softbox for the overall scene and speed lights for the crystal ball and green gel on the rim light for our model’s hair.

Healthcare Fraud Shield fortune teller photo shoot

 

Here is the postcard and flyer I designed that will be distributed to event attendees. Thanks to Stone Mountain Printing in Woodbridge, New Jersey for the sweet print job.

 

Postcard (back) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC

Postcard (back) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC

Postcard (front) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC

Postcard (front) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC

Flyer (back) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC

Flyer (back) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC

Flyer (front) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC

Flyer (front) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC

Leave a Reply

Your email address will not be published. Required fields are marked *