Downtown Somerville Alliance Holiday Commercial #2

That Werks just completed the second holiday commercial for Somerville, New Jersey. This one features Santa Claus counting down the tree lighting. We tried to tell a complete story of the Holiday Jubilee in thirty seconds. Not an easy task, so it’s very important to be extra critical with shot choices and framing. Most of the clips are just a second or two long. You can spot many local favorites like Alfonso’s and many of the great shops on Division Street. Look for this playing on the Downtown Somerville Facebook page as well as on your local cable provider next week.

Thanks to Lew, Matt and Alexa for their fine help on this exciting project. Merry Christmas to you all!

Downtown Somerville Alliance Holiday Commercial #2 from Chris Sztybel on Vimeo.