Tag Archives: special effects

Conceptual Work With a Gypsy for Healthcare Fraud Shield

Healthcare Fraud Shield commissioned me to design a trade show materials including a photo shoot portraying a mystic theme. We agreed that a gypsy/fortune teller story would be interesting to explore.

Since the photos will be featured in a direct mail campaign, it was important to use vibrant colors and interesting ways of displaying the information. The lighting setup include a softbox for the overall scene and speed lights for the crystal ball and green gel on the rim light for our model’s hair.

Healthcare Fraud Shield fortune teller photo shoot

 

Here is the postcard and flyer I designed that will be distributed to event attendees. Thanks to Stone Mountain Printing in Woodbridge, New Jersey for the sweet print job.

 

Postcard (back) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC
Postcard (back) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC
Postcard (front) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC
Postcard (front) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC
Flyer (back) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC
Flyer (back) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC
Flyer (front) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC
Flyer (front) for Uncovering Hidden Cosmetic Procedures at NHCAA ATC

Watchung Reservation Model Session

The goal for this shoot was to create surreal shots of my model controlling the waterways of the Watchung Reservation. The setup required a step stool and huge light source and Lew assisting with all of it. We hiked down a ravine and that gave us all a determination to make sure we created magic once we got to our location.

Model: Kelly Larsen

Kelly Larsen Water Nymph model session

The setup for one of our shots. A careful balancing act with Lew steadying the step stool for Kelly. I removed everything in post using a background plate.

Kelly Larsen behind the scenes

All of the water effects were created practically. No CGI nonsense. Good old-fashioned fun using cans of seltzer and a cookie sheet/water bottle.

Water effects with strobes

Preview of Model Shoot with Kelly Larsen

One of my latest projects was once again working with model Kelly to create something I had floating around in my head. We hiked around Watchung Reservation and found the perfect spot. Thanks to Lew Monty for assisting as always. You can see him doing his best to stay out of frame in the before/after shot.

See more of my photography work by visiting http://www.thatwerksphotography.com

Goddess of Water shoot with Kelly Larsen at Watchung Reservation

Goddess of Water shoot with Kelly Larsen at Watchung Reservation

Goddess of Water shoot with Kelly Larsen at Watchung Reservation