
Logo design for rawkollective.com. What is rawkollective.com?
“RawKollective is a portal for a kollective of some of the best entertainment websites and blogs that offer a collection of funny videos, funny movies, classic TV ads, virals, silly pictures, viral marketing, digital marketing, interactive media, viral seeding & viral deployment.”
Wes Dunton from Noodle-Media, the parent company, asked for a reference to propaganda materials.
I gave it a lean toward the type of symbolism you would find on a fallout shelter or similar government warning. A little bit of a nod to the USSR. The red and white color palette was pre-determined by the client. Threw in some black for more impact.